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Presented By: Rackham Graduate School

The First-Gen Brand: Using Your Identity to Enhance Your Professional Brand


Whether you realize it or not, you are a walking billboard of your professional brand. The impact that your professional brand has on your experiences and opportunities within graduate school and beyond cannot be understated. Make sure you have the knowledge you need to utilize your brand to its fullest potential.
In this virtual workshop, James Winfield, a first-generation associate dean at Southern New Hampshire University, will walk you through:

The modern components of a graduate student’s personal brand
How being first-generation can impact how graduate students represent themselves and their brands—consciously and unconsciously
How to actively curate your professional brand to align with your highest professional goals

Registration is required at https://myumi.ch/NkNXq.

We want to ensure full and equitable participation in our events. If an accommodation would promote your full participation in this event, please follow the registration link to indicate your accommodation requirements. Please let us know as soon as possible in order to have adequate time, preferably one week, to arrange for your requested accommodations or an effective alternative.

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