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Presented By: Gerald R. Ford School of Public Policy

Managing presidential campaigns: Lessons learned in 2020

Policy Talks @ the Ford School

For more information and viewing details, visit the event page: https://fordschool.umich.edu/event/2020/managing-presidential-campaigns-lessons-learned-2020

Join us for a discussion on election campaigns, both in 2020 and beyond. The discussion will include Katie Packer Beeson, former deputy campaign manager for the Romney/Ryan campaign in 2012 and founding partner of Burning Glass Consulting, and Greg Schultz, general election strategist and senior advisor for the 2020 Biden campaign. Broderick Johnson, current Towsley Policymaker in Residence and former assistant to the President and cabinet secretary during the Obama Administration, will moderate the discussion.

Katie Packer Beeson is founding partner of Burning Glass Consulting, a political consulting and issue management firm based in Washington, D.C. She has managed campaigns at every level from state legislative to presidential and was deputy campaign manager of the Romney/Ryan 2012 campaign. Katie is an adjunct professor at George Washington University, a 2016 Fellow at Georgetown University’s Institute of Politics and is an MSNBC Contributor.

Greg Schultz is the General Election Strategist and Senior Advisor for the Biden campaign and served as the Campaign Manager during the 2020 Democratic Primary. In his current role he oversees the campaign’s engagement with the DNC and national coordinated campaign efforts. Before working on Biden's presidential campaign, he served as executive director of Biden's American Possibilities PAC. Schultz is a veteran of the 2008 and 2012 Obama presidential campaigns in Ohio, serving as State Director on the re-elect. Schultz worked as the senior advisor to Vice President Joe Biden and a special assistant to President Obama in the White House during the second term.

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