This 4-session, online program will help you explore the commercial viability of your innovation idea. You will learn a process to systematically test key assumptions about your idea and the customer problems it might solve. This is the critical first step toward commercial success for any venture.

Register here by March 9: https://www.greatlakesicorps.org/event/university-of-michigan-local-i-corps/

Course Benefits:

-Become eligible for the NSF I-Corps National Teams program and $50,000 grant for qualifying technologies and teams (only deep-tech, university-based teams who complete at least 20-30 customer discovery interviews)
-Gain valuable market insight to inform the next steps for your idea
-Develop network connections and receive mentoring from experienced industry experts and entrepreneurs
-Develop the entrepreneurial mindset and toolset needed for a career in academia, industry, startups, or government

Course Schedule:

All course events are virtual and occur on Fridays from 9:00-11:00AM ET

-March 11: Course Orientation
-March 18: Ecosystem Mapping
-April 1: Hypothesis Development
-April 15: Value Propositions

In between the webinars, you will conduct at least 5 customer discovery interviews, complete online learning assignments, apply the tools to your own idea, and receive feedback and coaching from a team of experienced instructors/mentors.

This free, non-credit course is for students, faculty, and researchers with an innovative idea and a strong interest in learning about commercialization.

Email info@greatlakesicorps.org with any questions.