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Presented By: University Career Center

Global L'Oréal Master Class: Pleasure as a Path to Healthier Habits

Ever heard of EPICUREAN NUDGING?

Follow the link below to register for L’Oréal’s Masterclass hosted by Pierre Chandon, The L’Oréal Chaired Professor of Marketing, on ‘Pleasure as a Path to Healthier Habits’.

You will learn:
✨ About nudge theory and the classification of nudges
✨ To compare the effectiveness of cognitive, affective and behavioral nudges
✨ How pleasure-based (epicurean) nudges help align business and health goals

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