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Award-winning journalist Kara Swisher and Mary Barra, chair and CEO of General Motors Award-winning journalist Kara Swisher and Mary Barra, chair and CEO of General Motors
Award-winning journalist Kara Swisher and Mary Barra, chair and CEO of General Motors
Award-winning journalist Kara Swisher has interviewed nearly every consequential innovator and tech entrepreneur working today. Her new memoir, "Burn Book: A Tech Love Story," is an insider's tale of success, failure, hubris and optimism. As Detroit gains influence in technology and the EV revolution, Swisher sits down with Mary Barra, chair and CEO of General Motors, to discuss her new book and explore the dynamic interplay of legacy companies, innovation, strategic bets on the future, and tech's potential to solve problems and not just create them.

Swisher’s newly released book, “Burn Book,” will be available for purchase at the event. The author will stay for a short book signing after the program.

About Kara Swisher
Kara Swisher is the host of the podcast “On with Kara Swisher” and the cohost of the “Pivot” podcast with Scott Galloway, both distributed by New York magazine. She was also the co-founder and editor-at-large of Recode, host of the Recode Decode podcast, and co-executive producer of the Code conference. She was a former contributing opinion writer for The New York Times and host of its “Sway” podcast and has also worked for The Wall Street Journal and The Washington Post. “Burn Book: A Tech Love Story” is her third book.

About Mary Barra
Mary Barra is Chair and Chief Executive Officer of General Motors. Under Barra’s leadership, GM envisions a world with zero crashes, zero emissions, and zero congestion. Prior to becoming CEO, Barra served as GM executive vice president, Global Product Development, Purchasing and Supply Chain, and as senior vice president, Global Product Development. In these roles, Barra and her teams were responsible for the design, engineering and quality of GM vehicle launches worldwide.
Award-winning journalist Kara Swisher and Mary Barra, chair and CEO of General Motors Award-winning journalist Kara Swisher and Mary Barra, chair and CEO of General Motors
Award-winning journalist Kara Swisher and Mary Barra, chair and CEO of General Motors

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