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Presented By: Interdisciplinary Committee on Organizational Studies - ICOS

People Analytics: Using Digital Exhaust from the Web to Leverage Network Insights in the Algorithmically Infused Workplace

Noshir Contractor, Northwestern

In order to bring the performance of people analytics in the algorithmically infused workplace up — and in line with the hype — organizations need to do more than analyze data on demographic attributes. We need to focus not only on who people are but also who they know. The potential for social network analysis to identify “high potentials,” who has good ideas, who is influential, what teams will get work done efficiently and effectively is well established based on decades of research. The challenge has been the collection of network data via surveys that are time consuming, elicit low response rates and have a high obsolescence. This talk presents empirical examples ranging from corporate enterprises to simulated long duration space exploration to demonstrate how we can leverage people analytics – and in particular relational analytics - to mine “digital exhaust”— data created by individuals every day in their digital transactions, such as e‐mails, chats, “likes,” “follows,” @mentions, and file collaboration— to address challenges they face with issues such as team conflict, team assembly, diversity and inclusion, succession planning, and post-merger integration.

Livestream Information

 Zoom
September 2, 2022 (Friday) 1:30pm
Meeting ID: 95226684003
Meeting Password: 303620

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